Dec01
retail email, cyber monday
It’s Cyber Monday and My Inbox Goes to Show It
Some calls to action are decent, but others seem like the standard sales offer. Oh and the ALL CAPS in the subject line, make me want to unsubscribe, when will they learn? Yes, it got through to my inbox but WHY DO YOU HAVE TO SHOUT, especially when the call to action isnt all that great?
Some retail subject lines today included:
Lands’ End: WOW! FREE SHIPPING + 35% off our famous Down Vest. $19 today only!
Bath & Body Works: 25% Off Your Order - Cyber Monday Special
gap.com: TODAY ONLY: Get 15% Off Your Purchase Plus Free Shipping
BananaRepublic.com: TODAY ONLY! EXCLUSIVELY ONLINE: Get a special offer + Free Shipping!
Overstock.com: CYBER MONDAY SALE + 15% CASH BACK with PayPal
Newegg.com: Last chance for the season’s biggest deals - Mega Monday Madness!
American Eagle Outfitters: Monday Only: Free Shipping!
Neiman Marcus: SO! YOU NEED A GIFT? Find it here + Free gift wrap ENDS TODAY & Free online shipping
I have to give it to Neiman Marcus for the worst/longest subject line ever and props to American Eagle Outfitters for keeping theirs short and specific. Do any of these Cyber Monday calls to action make you want to shop?
Posted by MindComet on Dec. 01, 2008