Tuesday, October 02, 2007

Very Short List

Daily email campaigns are annoying. The majority of them become stale, both content-wise and design-wise. I’ve been on the lookout for a daily email that consistently holds my interest, and through the help of StumbleUpon, I think I may have found one.

Very Short List is a culturally driven daily email, which focuses on a variety of topics not limited to, but including entertainment and media. Whether it’s an obscure comedy album from The Goons, a biography on Groucho Marx, a cool interactive website or the latest Criterion Collection DVD release, nothing’s off limits. The more obscure, the better. The way they put it is "We write about things we’ve discovered that please us so much that we can’t wait to tell other people about them."

I really don’t have enough good things to say about VSL… The content is consistent, always engaging and interesting. The email’s design is simple and effective, but never stagnant. The header image and pie chart changes daily in relation to the message’s topic. Even the ads are tasteful and never really take away from the content within.

See for yourself.

Color me impressed. Sign up for it right here.

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